Why Customers Rather Than Products Drive Successful Companies Do you really know why customers will buy your products or services? Most entrepreneurs think it’s because of their product or service and its features, functions, and benefits because that’s what they ask potential customers about, and that is what established, competitive companies fight over. Short-term, transactional…Read More
About: Jim Zitek
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You have a critical decision to make. How much data do you need before you are able to make a decision? If all you did was a search on Google, you could get millions of articles, etc. Problem is you can’t read them all and you would have to verify the information in each article.…Read More
We have all heard many of the reasons why startups fail such as no product or market fit, solution not important enough to the customer, trying to scale to quickly, fell in love with the solution, not solving the problem, didn't validate assumptions, not able to raise funds needed and many more. While all of these…Read More
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